Analysis on public sentiment, regulatory trends, persuasion, and campaigns.
A good friend of mine made a comment that has stuck with me over the past few days "The Internet moves at the speed of Imagination!" That statement remained with me over the past 3 days as we designed, built, and tested (I use those words VERY loosely) a complete...
I am in a mood, so buckle up, but we need to talk. We need to talk about data. I am putting out a warning: the next time a candidate walks into or calls the Ozean office asking for "big data", a web, or a social media presence 'like President Obama's', they are going...
The calls are starting - first time candidates and incumbents are starting to call in order to explore potential campaigns in 2014. Awhile ago, I wrote a check list for first time candidates, and while I still stand by this simple checklist, I have something...
Welcome to Science Friday. A day when we look at some research and discuss the findings and/or implications. When I was on my rant about Mark Sanford's "win", I came across this gem from Nate Silver : Sanford and the Electoral Effect of Sex Scandals, which in...
With apologies to Luke Sullivan & Thoreau, Ozean Media is stealing this as our theme for this year. Always remembering Occam's razor: when you have two correct answers that both solve problem, the more correct one is the simplest one! We must keep in mind that...
For the past 4 days, I have been on a self-imposed digital sabbatical. I decided to go on this sabbatical after a difficult month and especially trying week. I am still not completely sure of nor can I fully explain why I felt the need to totally disconnect. However,...
It is science Friday (Wednesday edition), and I am off on an electronic sabbatical after a very difficult week. Therefore, I am admitting right now that I am lazy and this may be the laziest post ever written for Science Friday, but that is still no excuse NOT to...
It has been an interesting period since Ozean Media released our landmark Twitter study on the twitter usage by Florida's elected officials. I say interesting because of the calls we received since the release of the study. These calls generally fall into two...
Ozean Media wins the ‘Oscar of Political Advertising’ for Political Radio Spot GAINESVILLE, FL – FOR IMMEDIATE RELEASE – On Friday, April 5, 2013 Ozean Media was awarded a 2013 Pollie Award by the American Association of Political Consultants. The AAPC Pollie Awards...
