Admittedly, I have been slacking in writing. This is due to workload and frankly falling off the writing wagon. I will try and do better, but in the meantime, I was asked to look at Republican Turnout in Florida.  I only explored those voters currently registered in Florida that voted in the 2016 primary. I only explored those voters currently registered in Florida that voted in the 2016 primary. I chose to look at the turnout […]

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Facebook, I partly blame you!

I recently posted to facebook the following: Facebook is curating so much now that I am having a difficult time finding value with their product. 1) I have enjoyed FB for reconnecting me with a lot of people I went to High School with in Germany or other military duty stations. Some of these are lower intensity “friendships” in that we communicate infrequently, but I still enjoy knowing what is going in their lives and […]

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Ozean proud to partner with Florida League of Cities

This week Ozean Media partnered with the Florida League of Cities to bring you video of the Florida League of Cities Candidates Forum held Monday, September 15, 2014 in Archer, Florida. The forum is broken up into three parts: State House, Federal, and Local Alachua County Florida State House Candidates Keith Perry, Jon Uman Federal Candidates MariHelen Wheeler, Cat Cammack for Ted Yoho Alachua County Candidates Lee Pinkoson, John Martin, Ken Cornell

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Can we ever know if online advertising works?

Salon has an interesting piece about online advertising and the age ol’ questions about marketing and measuring success. Worth a read. Goes back to my philosophy, advertising is advertising regardless of the medium. The article also references a very interesting study, “On the Near Impossibility of Measuring the Returns on Advertising.” In it, they analyzed the results of 25 different field experiments involving digital ad campaigns, most of which reached more than 1 million unique viewers. […]

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Politicians, Politics and Going Viral

To begin, I need you to think of the most stereotypical politician you can.  Yes, we are talking three piece suit, monocle, the whole 9 yards. Kinda like this guy: This is the guy that asked for a meeting with me yesterday.  It was a great meeting….until the walk to the door. I have friends who are doctors, and they have continuously warned me about the walk to the door accompanied by the “oh, one […]

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Incivility in Politics: Jon Stewart and Pizza

Let’s address this first: I love Jon Stewart. I think he is a borderline genius and just damn funny. I don’t get to watch as much as I would like, but occasionally I go on a Hulu binge. When I came across this clip this past week, I couldn’t stop laughing. It is pure gold.  Go ahead, watch it.  I’ll wait……… See?  Pure gold! However, between my fits of laughter, I remembered a ‘serious’ scientific […]

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Hey Ireland, hire us American political hacks!

This post started as a smart-alec facebook status, but the more I think about it, I’m not too far from being serious! Open Letter to Ireland Dearest Ireland, You are a magnificent country! I am an American Republican political consultant from Florida, and I want you to hire us, more specifically me. I’m serious, Republican politics in American is currently in a state of disarray, and I think the only way through this mess is […]

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Politics is not a crime: in defense of Rep Sansom

I stepped in it last night.  I started discussing (in 140 characters or less) the Rep Sansom case with two of Florida’s best political reporters who buy ink by the barrel.(Matt Dixon & Marc Caputo) Word of advice:  don’t do that!  I immediately regretted attempting to have a discussion in a twitter format. The Criminalization of Politics Here is a bit more of an expansion of my thoughts on the criminalization of politics and why I […]

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Campaigns & Elections Magazine mentions Ozean as Political Blog to Bookmark

Ozean was surprised and honored to be mentioned in Campaigns & Elections Magazine as one of their “Consulting blogs to bookmark” Ozean Media Political Consulting Blog Ozean Media itself is not exclusively a political consulting firm, but part of its focus is on Republican political campaigns. The firm devotes a section of its blog to political consulting, and frequently posts updates on topics relevant to the consulting world. Be sure to check out the Friday […]

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Political thinking: What if they are right?

I must admit, I think I may be maturing or mellowing in my age. The past year/18 months has been a period of intense study in an attempt to answer the question “How do people REALLY make decisions, especially political decisions?” This has lead to a more intense reading period than I can remember even while in college.  It has lead to books and scientific papers on behavior decision making theory, statistics, Bayes statistics, cognitive […]

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