How to prevent NIMBY-ism: a Public Relations Approach

How to prevent NIMBY-ism: a Public Relations Approach

Introduction

NIMBYism, or “Not In My Back Yard,” is a term used to describe the opposition to a proposed development or project in one’s own community. NIMBYism can be a major obstacle for land developers and commercial real-estate developers, as it can lead to delays, increased costs, and even the cancellation of projects.

There are a number of public relations strategies and tactics that can be used to prevent NIMBYism. These strategies and tactics can be used to educate the public about the benefits of a proposed development, to build relationships with community leaders, and to address the concerns of local residents.

Strategies and Tactics

Educate the public about the benefits of a proposed development. One of the best ways to prevent NIMBYism is to educate the public about the benefits of a proposed development. This can be done through public meetings, presentations, and media outreach. It is important to focus on the positive impacts that the development will have on the community, such as job creation, increased tax revenue, and improved infrastructure.

Build relationships with community leaders. Another important strategy for preventing NIMBYism is to build relationships with community leaders. This includes local elected officials, business leaders, and religious leaders. By building relationships with these leaders, you can gain their support for your project and help to mitigate any opposition.

Address the concerns of local residents. It is important to listen to the concerns of local residents and to address them in a thoughtful and respectful way. This may involve providing additional information about the project, offering mitigation measures, or making changes to the project design. By addressing the concerns of local residents, you can build trust and support for your project.

Conclusion

NIMBYism can be a major obstacle for land developers and commercial real-estate developers. However, by using public relations strategies and tactics, you can help to prevent NIMBYism and build support for your projects.

By educating the public about the benefits of your project, building relationships with community leaders, and addressing the concerns of local residents, you can increase your chances of success.

Announcing The ‘@’ Award: Twitter Power Users of the Florida Legislature

Announcing The ‘@’ Award: Twitter Power Users of the Florida Legislature

The ‘@’ Award & Twitter Power Users Ranking of Florida’s Elected Officials

Today Ozean announces 1) the 2023 Twitter Power Users of Florida’s Elected Officials Ranking and 2)The ‘@’ Award.

“It is no secret that significant political communication is happening on Twitter, and Ozean Media is studying the various ways Legislators use or don’t use Twitter to communicate. During this process, we have developed a method to quantify and acknowledge the power-users of Twitter of Florida’ elected officials,” said Alex Patton of Ozean Media.

Twitter Power Rankings

2023 Twitter Power Users of Florida’s Elected Officials Ranking acknowledges the top 10 power users of Twitter for the Florida House, Senate, executive branch, and federal branch.

The ‘@’ Award will be presented to the top power user of Twitter as measured for the time period of Florida’s regularly scheduled session.  After session concludes, The ‘@’ Award will be presented to the top-ranked state Representative and Senator.

“We understand there is a risk in studying Twitter with the current environment and changes with the platform, but we want to attempt to better understand how elected officials are using Twitter. We hope the Power Ranking is a first step,” concluded Ben Torpey of Ozean Media.

The initial rankings will be computed using the time-period of Feb 20, 2023 – March 3, 2023, and will be released Friday, March 3 at 3 pm.

The rankings for The ‘@’ Award will only cover the time-period of Florida’s regular session (March 5 – May 7 or Florida Session’s sine die whichever is later).
New rankings are computed and published every Friday during the special session at 3pm.

Leaderboards for Florida’s executive branch and federal branch are also compiled and ranked but are not eligible for The ‘@’ Award in 2023.

Leaderboards are published at: https://ozeanmedia.com/twitter-leaderboard

Any corrections or additions, please tweet @OzeanMedia or DM @OzeanMedia

More on the Ranking Algorithm

Given a specified time interval and a list of Twitter handles, the algorithm assigns a tailored weighting to variables including tweets, retweets, replies, follower count, following count, and effective reach.

The leaderboard is updated weekly and then displayed as an ascending order ranking.  Only the top 10 are released.  

The Twitter Lists

Any corrections or additions, please tweet @OzeanMedia or DM @OzeanMedia

Blog Challenge: How can Republicans overcome self funding celebrities or popular businesspersons and become the party of the majority again?

Blog Challenge: How can Republicans overcome self funding celebrities or popular businesspersons and become the party of the majority again?

This is a question that needs to be broken apart.

How can Republicans overcome self funding celebrities or popular businesspersons?

Why would we?

A celebrity or popular business person begins with one or two the most valuable things in politics – name ID & money.

If a celebrity brings multi-millions in name ID then that is money a campaign can spend on other things other than establishing a bio.

For example, I don’t know Tim Tebow outside his press, but if he wanted to run for a Congressional seat in NW Florida, he would start with a massive advantage. He would start on third base and sometimes depending on context that is enough. Would he be a good candidate? No idea.

If a self-funding popular business person brings millions to the table that is valuable time a campaign can spend on other things. Early money is one of the largest early strategic advantages a campaign can have.

I think what you are really asking is how can we overcome running terrible self-funding celebrities or terrible popular businesspersons, right? The answer is stop supporting them.

How can Republicans become the party of the majority again?

In some places the Republicans are a majority and in some places even a super-majority, but I think you are asking about national / presidential politics.

A multi-part answer:

  • Better candidates: As we have seen, and will likely see today, name ID combined with terrible candidate quality isn’t a great combination.
  • Govern: The American people want their government to look slightly better than a middle school cafeteria food fight (well most of us do). A Congress that can govern would go a long way.
  • STOP the stupid shit: Stop enabling the antisemitic, racist, 4chan crowds.
  • Suburban Women : right now this seems to be the vote most in flux. They are picking of the less of two scary versions and you never want to mess with moms.
  • Embrace the Democrats mistakes. As they have shown, there will be many.

Conclusion

Celebrity or self – funded candidates aren’t necessarily a terrible thing, and they can offer tremendous advantages. Let’s just stop picking and promoting terrible ones.

Blog Challenge:  Regulators and Authority

Blog Challenge: Regulators and Authority

The question asked is “What will it take for federal regulators to actually exercise their authority? (e.g. DoJ & Antitrust, SEC & insider trading, EPA & fracking/pipelines)?”

Ahhhh, regulators.  One the most boring, yet critical functions of government. 

Government Regulation

Conservatives have a default answer for most federal regulators – fire them all or weaken them to the point of irrelevance.  They often say ‘no’ or ‘maybe’ ad-nauseum slowing us down, and they seemingly have zero interest in the time value of money.   Frankly, some of this reputation is 100% earned.  I once walked into a meeting with a client to meet with a regulator/government staff, and my client was greeted with a “Man, we haven’t bankrupted you yet?  Ha Ha.”  It wasn’t funny.

But I don’t think me railing against government bureaucracy is the point of your question.   So, to explore your question, lets agree that the federal regulators that you speak of are fine upstanding government servants carrying out their charge to the best of their abilities. 

Our agency has done work in the clean energy space and land development space and this comprises most of our experience.  I will say for the record, most of upper staff members in these spaces are smart as heck and understand the bureaucratic process.  I am almost always appreciative of their expertise in their fields.

BUT…..the appointment officials of regulatory bodies often leave a lot to be desired for because of the concept of “regulatory capture.”

One must never forget, at its heart, the appointed officials were appointed because they at the time of their appointment aligned with the current administration.    These are political bodies.   Three phrases: Pipelines, Joe Machin, FERC Chairman.

And it is the politics that leads to regulatory capture. 

Florida: An Example of Regulatory Capture

Let me give you an example in Florida – The Florida Public Service Commission (PSC).   This body is to regulate utilities in the State of Florida.  They are to be the safeguard, patrolling if Florida’s monopoly utility industry is justified in their actions & requests.  These people are routinely making multi-million if not billion-dollar decisions, and in my opinion are 100% captured by the utility industry. 

Here is my evidence: 

  • In the recent past, any commissioner that stood up to Florida Power & Light has been unceremoniously thrown off the commission.
  • Florida’s monopoly utilities dominate/control the Legislature (in lobbyists hired, private hideaways and donations, donations (b), drafting of bills,  and other assorted ruthless, shady tactics that have some calling for a federal probe), and the Florida’s legislature controls the nominating process for new PSC Commissioners. 
  • Florida’s monopoly utilities dominate the communities they operate in by steering philanthropic donations to key groups, sponsoring everything from business conventions to little league teams.
  • The PSC is to have a citizen’s advocate or the office of public counsel.    The legislature promptly removed the lawyer who kind of, tepidly fought against utility rate increases – at least making them work for it.   Yeah, he was replaced by a lobbyist from the utility industry.
  • And finally, this system of Legislative nomination, executive branch appointment, and PSC regulation allows everyone to shirk any responsibility.  Especially, with elected officials getting to blame the faceless bureaucrats at the PSC avoiding any electoral blame.    

The Results:

ALL APPROVED UNANIMOUSLY!

The PSC, whose five members have never before voted on an FPL rate case, spent no time publicly discussing the major issues….”

Read more at: https://www.miamiherald.com/news/business/article255293281.html#storylink=cpy

And they aren’t done:

Put in the simplest of terms – the entire game is rigged.

Why does this regulatory capture exist?  Because the incentives are there and extremely high.   The monopoly utilities are going to act like monopolies by using all their power and money to reward supporters, punish defectors, buy the love of people who are indifferent, and influence the process.  The financial gains are too high (remember BILLIONS) for them to do anything else.  Monopolies and massive industries (pharma, energy, banking, etc) are going to do everything they can legally (and in gray areas) to win. 

As you see in Florida, we have a complete failure of Florida’s regulatory ‘system’ due to nearly complete regulatory capture.

Frankly, the PSC is so unresponsive to Florida’s ratepayers and Florida’s citizens this is why I wrote an op-ed calling for the way we organize this body – changing from an appointed position to an elected position.  It is unlikely to happen or even get off the ground.

Political Science hasn’t spent a lot of time researching this phenomenon and there are no simple answers. 

It is unlikely regulatory capture is ever eliminated; more likely we need to work to minimize it.   

Some have called for deregulation (my personal default), others have called for making these regulators answer to the public, but I would think that in this case, the lowest hanging fruit is the creating/making the watchdog or “Office of Public Counsel” more independent and interdisciplinary – almost like an Inspector General office.

You may also be able to tell, I am completely cynical about the odds of any positive change happening.  With most of these systems, the incentives are all aligned against the “exercise of their authority.”  

It could be argued that Florida’s monopoly utility industry had the absolute worst years with scandal after scandal.  They are likely to get most if not all, they are asking for from Florida’s ‘regulatory body.’

Sadly, it will take some massive, unfortunate event to create any appetite to trigger any real reform.  

SSRN-id4050156Download

Blog Challenge: How do you change someone’s mind in politics?

Blog Challenge: How do you change someone’s mind in politics?

This one is basically asking me to distill a seemingly lifetime of work into a blog post.    Let’s say upfront that I am going to speaking in sweeping generalities.  Human behavior is complicated, nuanced, messy, and at times unpredictable. 

Attitudes or Behavior

I find it important to mention there is a difference between changing someone’s mind and changing someone’s behavior. When talking persuasion, it is incredible how often they are conflated.   Often in the short-term transactional power politics, changing behavior is the goal; coercion is often the means. 

But for this blog challenge, we will assume we are talking about opinions. 

In most cases, I believe – and this may be blasphemy for most in the political world – we can’t change minds.   Only the target can change their own mind; as political practitioners we are trying to influence the process.   

Zone of Acceptance

It matters where someone starts on any topic, belief or attitude or how strongly held their opinion is.

If a person starts off with strongly held opinions, you’re going to have a hard time changing their opinion.  Franky, it may be impossible.   With strongly held opinions, it requires a trusting and personal relationship, and to have a trusting and personal relationship requires time and effort.  Without that, true opinion change is rare.    There is some interesting work (ignore that one scandal though) being done in the field of deep canvassing, and again that takes a lot of time and effort.

If a person has a weakly held opinions about a subject, they often acquiesce to the leaders of the group’s signals.  This is why the school of fish metaphor works.   If the opinion is not of great importance to the person, the groups we identify with and the cues from trusted leaders matter – a lot.

If a person has no opinion on the matter, they will pay attention to recency and somewhat still to trusted leaders.  If it is a new subject preferably get there first with a trusted leader.  But with no opinions, trust is likely less of a factor than frequency and recency.  Propaganda works.

Direct Assaults

One way not to persuade people is to challenge them directly.  This often leads to a boomerang effect that when the subject is directly challenged, they spend more time coming up with better arguments to refute. 

Same with calling people “idiots, knuckle-draggers, racists, dummies, etc.”  We are all guilty of it, and it is really counter-productive to persuasion. 

More often, rather than a direct, full frontal assault, we are better off trying to increase motivation and shaping the path / environment.

Trust

 As you read, you notice the importance of trust – especially in partisan politics. 

Without trust, there is no persuasion.  How many times has a news story been believed or discredited solely on the trust of the source?    

We observe it all the time in polling. We believe the polls we ‘trust’ and discount the polls that are ‘partisan hacks.’ 

Our agency has been conducting on going research into how energy policies are received by conservatives. It is clear that source plays a huge deal. If the policies are advocated by the “Global Green Commies”, it won’t get far. In fact, it won’t get heard at all.

Conclusion

Almost everything about this subject can be taught by parents of teen-agers. 

First, the difference between changing minds or behavior.  Does a parent care if a kid has a deeply held belief in the importance of a clean room or does that parent just want the damn room cleaned – even if it is under the threat of massive grounding? 

If the teenager, for whatever reasons, has deeply held beliefs that his room is his space and keeping a clean room is stupid, calling him a troglodyte leading to slammed doors is unlikely to change his mind or his behavior. In fact, this little ingrate will likely sit in his room and write a list of the top 10 reasons why a clean room is leading to the deterioration of America. In this case, you may want to enlist the person he is crushing on to share with him that a clean room is super attractive and indicates a responsible person.  If that doesn’t work, threaten to take away the car keys or turn off the wifi until the room is clean.    

If the teenager, for whatever reason, has loosely held beliefs about a clean room, enlist the help of their friends, coaches, YouTube influencers, etc.   Best to make a clean room the norm and have those cues received from multiple sources, only to see it all reversed when he walks into his friends’ messy rooms. He will likely flip flip back and forth depending on the accumulation of cues seen most recently.

But the absolute best way to convince a teenager the importance of a clean room is to get there before they become teenagers. Early, repeated, consistent signals that a clean room is normal, important, and that the behavior is expected.   Spend time with them, associate a clean room with other positive experiences.    Develop a relationship around a clean room.

But even then, with all these strategies, it still maybe freaking impossible to get a hard-headed teenager to change their opinions or behavior.     

Once the opinion / behavior is set and coercion is no longer available because they moved out and pay for their own car & wifi, the teenager/young adult will have to change their own mind when they decide the time is right, if ever.