Analysis on public sentiment, regulatory trends, persuasion, and campaigns.
Ozean was surprised and honored to be mentioned in Campaigns & Elections Magazine as one of their "Consulting blogs to bookmark" Ozean Media Political Consulting Blog Ozean Media itself is not exclusively a political consulting firm, but part of its focus is on...
I must admit, I think I may be maturing or mellowing in my age. The past year/18 months has been a period of intense study in an attempt to answer the question "How do people REALLY make decisions, especially political decisions?" This has lead to a more intense...
British game show contestant shows you everything you need to know about political strategy in 6 minutes. Takes EDIT: a variation of the classic prisoner's dilemma and "solves" it by thinking forward and reasoning backwards.
Ever read a line and it hits you as a WOW! moment? You know a paragraph that when you read it clarifies something so well that it is embarrassing that you haven't connected the dots on your own? I had one of those moments this past week when reading How Voters...
Rhetorical Design in Speech Making Welcome to 'science time' with Ozean Media (Yes, it normally it is Science Friday, but I have recently become aware of NPR's Science Friday so we must re-brand!) While we re-brand, I came across some literature that I found...
I am bummed. The failure of our attempt to save Talk of the Town kicked me right in the gut. We lost money, time, and ego, and if you know anything about me, you know that I don’t take losing easily. Losing hurts, and I admit upfront that I am a horrible loser. I...
I am asked all the time, what makes a good candidate? While we all know a great candidate can get beat when the political environment and/or district are not in his/her favor or at least even, we will set this aside. We will just look at the simple question, “What...
Science Friday: Why negative campaigning works! An Overview As political consultants, we catch TONS of blow-back for negative campaigning. However, when we are asked why we engage in negative campaigning, we don't do ourselves any favors by flippant remarks such...
There has been a trend towards political pundits using the term "low information voters"; however, I am growing greatly concerned with the misuse of this term. Low Information Voter Low information voters, also known as LIVs or misinformation voters, are people who...
