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Digital Media Creation

Award-Winning Digital Media for Political Organizations

same message across multiple platforms

In today’s political media landscape, media created for political campaign purposes must be designed with cross-platform use at the top of mind.

Types of Digital Media Created

  • Video
    • For use in web or connected TV (CTV), over the top (OTT) television, pre-roll, post-roll and social media
  • Audio –
    • For use in Internet radio, web, social media
  • Banner Ads (Direct Mail) / Digital Assets – direct mail, web, social media share

Today’s modern campaigns need a media partner that knows how to drive a message through multiple media channels.

Our creative department has the in-house capabilities and technical knowledge to know when to re-purpose an asset for multiple channels, and more importantly, when not to do it.

Digital Media

The media landscape has forever changed.  With audience fragmentation, the media mix must change to follow the eyeballs.  We define digital media as any media that depends on electronic devices.  Digital media can be online advertising, OTT or CTV Video advertising, paid social media advertising, or organic social media content.  What makes Ozean unique is our skillset of combining research and data to ensure digital media is not only cost-effective but also precisely delivered.

Traditional Media

While the media landscape has changed, one can not discount tried and true methods of traditional media to reach political audiences.  Ozean began as a traditional media (television, radio, direct mail, newspaper) planning &  buying agency.  Ozean media, over the years, has won multiple political advertising awards in video, radio, and direct mail.  Reach your political audience where they are – in their television sets, mailboxes,  car stereos as well as their digital devices.

 

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