Ozean Media | Political Public Relations

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Transform Data into Strategy. Strategy into Success.

Strategic Political Affairs

Navigate the complexities of communication with Ozean, your strategic partner for impactful results. As a full-service communications and political affairs firm, we specialize in data-driven research, crafting compelling narratives, and targeted delivery to the right audience at the right time. From public relations and media buying to high-quality content creation, we empower corporations, trade associations, and politically engaged entities to achieve their goals. Let Ozean drive your success.

Data-Driven Research

Ozean’s data-driven research empowers you to win. We combine qualitative and quantitative methods—including focus groups, interviews, polling, and experiments—with cutting-edge technology and expert analysis. The result? Actionable insights that inform message development, audience targeting, and ultimately, your success.

Data Analysis

Partner with Ozean and unlock the power of your data. We collaborate with you to understand your specific needs, then leverage our expertise and advanced analytics to transform raw customer data into actionable intelligence. From precise audience identification to data augmentation to informed strategic decisions, Ozean’s data analysis empowers your success.

Media Strategies

Reach the right audienes with Ozean’s targeted media strategies. In today’s complex and fractured media landscape, we leverage both traditional and digital media to precisely connect with your key audiences. Our expertise in audience research and data analysis ensures your message resonates with even the hardest-to-reach segments. From crafting compelling narratives to executing data-driven media plans, Ozean delivers results.

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Schedule a free consultation and let discuss how we can help your organization succeed in the world of political affairs.

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Named a Must-Bookmark Blog by Campaigns and Elections Magazine

Looking for the latest insights on communications, political research, data, psychology, media, and public relations / affairs campaigns? Look no further than Ozean’s blog.

Fake News and the Sleeper Effect: Why Misinformation Lingers in Memory

Ever shared a post only to realize later it was fake news? You’re not alone, and psychology explains why. The “sleeper effect,” a phenomenon where a message’s influence grows over time as its source fades from memory, has gained new relevance in the age of social...

Preparing the Political Environment Before Introducing A Policy Change

When I was a young, student leader at the University of Florida, I had an eye-opening experience during a meeting with a Congressperson in D.C. I had meticulously prepared my case for a legislative change affecting students and felt confident as the discussion...

Campaigns, Ads, and Experiments: How Political Science Meets Persuasion

The new edition of the American Political Science Review (Feb 2024) published a study that I was extremely excited to read. It explores political ads and persuasion—those annoying little things on which millions of dollars are spent, and for the most part, are written...

The Audacious Public Affairs Playbook: What Bold Tactics Are Being Used

In political theory, two dominant models attempt to explain how power and public policy are shaped within a democracy. The first is pluralism, the idea that a diverse array of interest groups competes within the political arena, with policies emerging as a compromise...

Can AI Change Minds in a Polarized Electorate?

Rarely do I read an academic study that terrifies me.  Well...unfortunately my colleague sent me a study that sent chills down my spine.  The future is here, and we aren't likely to be prepared for it. As we have written before, persuasion is hard. If you’ve ever...

The Hero’s Journey in Politics: Lightsabers, Wands, and Brooms

"Ok, enough about polarization. Got anything else?" Leave it to a friend to let you know when you’ve beaten a dead horse. Fine, I went to see Wicked last weekend with my daughter, wife, and another 50 or so theater kids. As is tradition, I leaned over during the show...

The Slow and Consequential Death of Local Newspapers

News Deserts and Civic Erosion: The Consequences of Losing Local Journalism   Local newspapers are closing at an alarming rate. Not only are they disappearing, but many are also merging or consolidating operations (looking at you Gannett). Since 2005,...

Understanding Political Polarization: Causes, Impacts, and Why It Matters

Introduction to Polarization I’ve written about polarization many times over the past year. It’s one of the most significant factors in U.S. politics today, if not the most. Typically, I focus on one individual study or paper, but today I want to zoom out and examine...

The Importance of Realistic Goals When Influencing Low-Motivation, Partisan Audiences

Introduction: Why Fast Results Aren’t Always Realistic A potential client reached out a few months ago with a challenging request: they wanted us to “change minds… fast.” After a deeper dive, it became clear they were really hoping to quickly alter a specific, public...

Your Momma Was Wrong: When being a Jerk can be the Key to Persuasion

Alright, listen up, you knuckleheaded jerkfaces—political debates today aren’t exactly shining examples of polite discourse. They’ve turned into verbal cage matches where name-calling, trash talk, owning each other after destroying each other, and cheap shots are just...