A new, national poll of 1,179 registered U.S. voters, tells us that web video creators have a new time frame they must take into consideration.

The winner for pre-roll video ads?

:15 seconds

Poll Findings

Of those polled, 54% felt that 15 seconds was acceptable, and 12% went as high as 30 seconds. But the numbers climb even higher, when you exclude the 27% who had no opinion. Of those who do have an opinion—

• 73% find 15 seconds acceptable;
• 5% find 30 seconds acceptable.

Please follow this link, if you would like to learn more about the video pre-roll findings.

You follow this link, register and read the entire poll “Time to view Online Ads?”