INDUSTRY INTELLIGENCE

Analysis on public sentiment, regulatory trends, persuasion, and campaigns.

The Role of Research in Crafting Effective Corporate Messaging

The Role of Research in Crafting Effective Corporate Messaging

As a firm grounded in research—whether it’s surveys, focus groups, or data analysis—there’s nothing more frustrating than a client wanting to skip the groundwork and dive straight into messaging. Sure, we'd all love to pull compelling slogans out of thin air like some...

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Extreme Voices and Interest Groups

Extreme Voices and Interest Groups

Someone recently asked me why I ditched "Science Fridays"—you know, the fun little deep dives into whatever academic paper caught my eye that week. Honestly? I had no good answer. So, in the spirit of not having a better excuse, we’re bringing it back! This week,...

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Political Affairs: More Than Just Public Relations

Political Affairs: More Than Just Public Relations

In the bustling world of politics, where power and influence dance in a delicate waltz, a crucial role is played by those who navigate the intricate web of relationships and perceptions – the political affairs professionals. Often misconstrued as mere public relations...

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How many parties does the United States REALLY have?

How many parties does the United States REALLY have?

In the email bag "Alex, I contend we have a 3 party system now: Democrats, Traditional Republicans, and the Tea Party/MAGA/Hard right. These three parties rarely agree on anything. Prove me wrong and write it up online!" As always, your wish is my command. As you read...

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The Power of Memes in Persuasion and Public Relations

The Power of Memes in Persuasion and Public Relations

I was recently gifted a signed first edition of Kermit Roosevelt's book "Countercoup: The Struggle for the Control of Iran".  It is a first-hand account of the CIA's involvement in the coup in Iran.    I have been thinking about the power of memes and...

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Chamber Pulse Insider Economic Survey Panel

Chamber Pulse Economic Insider Survey Panel Ozean Media recently published a study through it's sister entity, Chamber Pulse, which surveys Chamber of Commerce executives across the Southeast United States. A copy of the study is posted below. You can view the the...

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Science, Doubt, and Hucksters

Science, Doubt, and Hucksters

This weekend I took my son to see the movie Oppenheimer.  Our car-ride discussion centered around the process the scientists went through and how vicious their disagreements turned.   My son was floored by how ‘teammates’ were so ‘adversarial.’  I...

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