There are some studies in political science that are interesting, and the results also pique your interest into further research. One the fundamental questions we deal with in the political consulting profession – how do people make the political decisions they make? ...
INDUSTRY INTELLIGENCE
Analysis on public sentiment, regulatory trends, persuasion, and campaigns.
All the BEST Polls Agree With Me
In today's Science Friday, we explore biases in polling - BUT we explore it from the angle of the interpretation of polls. In a paper from Madison & Hillygus (both from Duke), they conclude that while most political nerds will evaluate a poll by reviewing the...
Trumps Victory in Miami-Dade Florida in 2020
Oh Miami! The city of my favorite show as a kid (Miami Vice), white sand beaches, Cuban food, and a kaleidoscope of culture. This Florida boy loves him some Miami. Miami-Dade is the county that includes the Miami we all know and love. Miami (Dade County) is also a...
Reintroducing Political Science Fridays
reintroducing political science fridays
2021 Trends in Digital Media, Political Research, and Political Ad Tech
Digital Media The acceleration of TV to Online. Far too many people have been saying “TV is Dead” for far too long - ignoring the actual amount of television people watch. Americans watch, on average, an astounding nearly 8 hours of television a day. (Nielsen). We...
Alex’s Review of 2020: Political Research, Data, and Digital Media
The year of the virtual campaign. 2020 was…unique and forced change into how campaigns are run.
A Christmas Message from Ozean
“Thinking warmly of each of you and wishing your family an extra measure of comfort, joy, and hope this Christmas.”
2020 Electoral College Contest Results
Ozean Media and Meer Research recently sponsored a contest asking people to predict the Electoral College outcome for 2020. We thought we would share the predictions and results with you. Winner of Electoral College – Biden / Harris 90% of the contestants picked the...
Election 2020 – Alachua Style
Was asked a question, "What precincts are you watching closely for Election Night in Alachua?" The true answer is "none", but if I were to watch some here is what they would be: There are several precincts that were close to 50 / 50 in 2016. There are 5 that were...





