Analysis on public sentiment, regulatory trends, persuasion, and campaigns.
WE ALL SCREAM FOR ICE CREAM! I thought this was going to be easy....it is not. It is complicated and it goes back to the old saying "those who county the votes....." Here is the challenge, again suppose to be easy....you eliminate the bottom vote getter and...
Round 1 of Ranked Choice Voting has its own issues…..
An adventure in polling, coding and tabulation of ranked choice voting – using ice cream!
So, you want to run as a third party or independent? Best of Luck! For whatever reason, one of the most read blog posts on this website is an explanation of why third parties don’t win. Long story short – the deck is completely stacked against them. But like any good...
Inoculation Theory In the early 1960, William McGuire began to build the theory of inoculation in and around communication and persuasion. The theory has since been studied extensively with nuances offered (a large debt to Michael Pfau). The communication theory uses...
We have previously explored the hyper-partisanship and polarization that exists in America. A past client of mine disagreed with my bleak assessment and said reform is "easy" - just make all races non-partisan and THEN the campaigns will be about character and not...
Science Friday: Evangelical Support for Trump and Church Attendance To the average politico, it is no surprise that 80% of self-identified white evangelical voters supported Donald Trump in 2016 - a trend that continued in 2020 where exit polls showed 76-81% of the...
Last year our firm was fortunate enough to have a client that liked and encouraged our desire to experiment and test. Situation We were attempting to test the validity and cost effectiveness of obtaining petitions via direct mail. To do so, we created a self...
I once met an attorney who was at the top of her field. I mean she is a cracker-jack attorney with a crazy intellect and extremely well respected in the legal field. I asked her how she became such a great attorney. Her answer was simple, "When I was in law school,...
